“A company that wants to succeed in social marketing acts as an animator, publisher, or party planner, not as a traditional advertiser”
Eric Kualman
Marketing is a type of human activity aimed at meeting needs through exchange.
Marketing is the process of anticipating the needs of potential buyers and satisfying those needs by offering appropriate goods – products, technologies, services, etc.
Its purpose is to attract new customers by promising them superior customer value, and to retain old customers by constantly meeting their changing needs.
The main task is to understand the needs and requirements of each market and choose those that their company can serve better than others. This will enable the company to produce higher quality products and thereby increase sales and revenues by better meeting the needs of their target customers.
Trusted By
